SKU: 68767624233

Harman Switch Azure - 120 film

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Ships within 48 hours · Estimated delivery Jul 17 - Jul 22

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Description

Harman Switch Azure - 120 filmPush the boundaries of analogue photography with HARMAN SWITCH AZURE 120 film, an innovative colour negative film designed for photographers who want something truly different. Developed by Harman Technology, this unique film reimagines traditional colour reproduction, delivering striking and unexpected results that turn everyday scenes into bold, artistic images. Perfect for creatives, experimental shooters, and anyone looking to stand out, SWITCH

Push the boundaries of analogue photography with HARMAN SWITCH AZURE – 120 film, an innovative colour negative film designed for photographers who want something truly different. Developed by Harman Technology, this unique film reimagines traditional colour reproduction, delivering striking and unexpected results that turn everyday scenes into bold, artistic images. Perfect for creatives, experimental shooters, and anyone looking to stand out, SWITCH AZURE offers a fresh and exciting approach to colour film.

What makes HARMAN SWITCH AZURE so distinctive is its colour-shifting capability. Instead of reproducing colours as they appear in real life, the film “switches” them to create surreal tones — blues can appear warm and orange, yellows shift towards vibrant azure hues, and reds transform into cooler shades. This creates a dreamlike, almost cinematic effect that adds depth and intrigue to every frame. The result is a visually striking aesthetic that encourages experimentation and creative storytelling.

With an ISO rating of 125, HARMAN SWITCH AZURE – medium format film performs best in bright daylight or well-lit environments. It thrives in scenes with strong colours and contrast, such as urban landscapes, street photography, architecture, and nature. The film rewards creative exploration, and different lighting conditions can dramatically influence the final look, making every roll unique and full of character.

Despite its experimental nature, this film is easy to use and accessible to all levels of photographers. It is fully compatible with standard C-41 film developing, meaning you can process it at most professional labs without any special requirements. Once developed, the negatives scan well, preserving the film’s distinctive colour shifts while allowing for additional creative adjustments during post-processing if desired.

Compatible with all 120 medium format film cameras — including point-and-shoots, SLRs, and rangefinders — HARMAN SWITCH AZURE fits seamlessly into any analogue workflow. Its combination of fine grain, unique colour rendering, and reliable performance makes it a versatile choice for both beginners and experienced photographers looking to experiment with new visual styles.

Available now at J&A Photography Studio, HARMAN SWITCH AZURE – 120 film is ideal for those who want to break away from conventional colour photography. Capture the unexpected, explore new creative directions, and transform ordinary scenes into something truly extraordinary with this bold and imaginative film.

Shipping Notes
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SKU: 68767624233

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4.1 ★★★★★
Based on 28 reviews
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Verified Purchase
John A. Helgason
Omaha, US
★★★★★ 5
Sweet but good.
Size: 1.45 Pound (Pack of 1)
Make sure to buy flavorless fibers as well and blend together with this one at least 50/50 if not 25/75 since it's very flavorful and very sweet with not so healthy sweeteners.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 19, 2024
C
Verified Purchase
Clint Montague
Houston, US
★★★★★ 1
Tell R&D to find a new flavor house, this tastes awful
Size: 1.45 Pound (Pack of 1)
This “berry” flavor tastes astoundingly terrible. It is a wonder to me that this could have passed any product development team. It is like the worst kind of cough medicine mixed with bitter off notes, and it is a very strong flavor, so it is very in your face. The orange original is not great tasting but not bad, you would assume they would only release a new flavor if it was better. They ought to call a flavor house and reformulate this, the technology exists to make this taste good, but wow, this is really unpleasant.
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Reviewed in the United States on March 30, 2026
R
Verified Purchase
RD
Lake Worth, US
★★★★★ 4
As expected
Size: 1.45 Pound (Pack of 1)
As expected Flavor is kinda gross
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Reviewed in the United States on May 11, 2026
K
Verified Purchase
Kelly Aldrete
Lowell, US
★★★★★ 5
Good flavor
Size: 1.45 Pound (Pack of 1)
Good flavor. I quit drinking Metamucil in the past because I didn't like the orange. I was reluctant to try a different flavor but after reading many positive comments about this one I decided to try it. I was not disappointed. Thank you to all who left positive comments about the Berry flavor.
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Reviewed in the United States on February 11, 2026
R
Verified Purchase
Robert Kern
Houston, US
★★★★★ 5
Great Product, Works as Advertised
Flavor Name: Unflavored, Size: 1.46 Pound (Pack of 1)
This product works exactly as described. It makes BM's smoother and gentler. I personally use the unflavored, no sweeteners added version, and honestly, it does not taste very good, but I feel that the results are worth it, and I do not like adding extra sweeteners or flavorings to my diet. I have used this product for many years and have found that about 1 1/2 to 2 tbsps in 12 ounces of water works the best for me. You will need to experiment a bit to find the ratio that works best for you. I recommend that you start on the low side and gradually increase the amount of Metamucil as needed.
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Reviewed in the United States on March 26, 2026

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